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Commercial brand(s)

Cetelem BGNCetelem, BGN


  • Payroll loans: BGN
  • Credit cards: Institutional and partnerships
  • Direct products: Insurance, personal assistance

Key figures

Created in Number of employees Number of customers
1998 1,180 More then 3.5 million credit cards under the MasterCard brand and the in-house brand Aura

Last communication campaigns

md2Campanha Ajuda Solidariaepcx


Latest actions relating to our Corporate Social Responsibility Policy

  • In 2011 Cetelem BGN led the internal “Help Solidarity” campaign to help people affected by the floods that occurred around Sao Paulo and Rio de Janeiro. We collected dozens of boxes of food, water, toys, clothes and personal hygiene supplies donated to help deprived urban populations. The campaign took place in January 2011 and required the involvement of employees of subsidiaries outside of Sao Paulo and Recife.